Malta · Analytics & AI
An engineer’s approach to data and AI.
Marketing Analytics Manager at bet365. MSc researcher in artificial intelligence at the University of Malta, working on 3D vision for cultural heritage. Before that, a product development engineer — and a combat-robot builder.
- 8+years in analytics, since 2018
- 6 / 6MSc AI modules at grade A
- 60%less manual analysis, through automation
- 2×runner-up, Robot Wars Malta
Currently
Leading
Managing marketing analytics at bet365 — a team of analysts and junior engineers, more than ten onboarded and trained so far.
Researching
How a model can segment 3D scans of objects it has never seen labelled — starting with rare heritage artefacts.
Writing
Notes on applied AI and machine learning at actingintelligent.com.
Selected work
Short versions. The long versions are better in person.
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Analytics automation
Replaced manual, spreadsheet-driven reporting with automated Python pipelines across marketing analytics. Manual analysis time fell by 60%.
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Compliance analytics
Monitoring and reporting for one of the most heavily regulated industries there is. The specifics stay in the room — the approach is worth a conversation.
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Zero-shot segmentation of heritage point clouds
Some artefacts are so rare that no labelled training data exists for them. MSc research into zero-shot semantic segmentation of 3D point clouds — recognising the parts of objects a model has never been taught.
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Pacman, a combat robot
Designed, machined and piloted a robot with a custom aluminium chassis — CAD to arena. Two runner-up finishes at Robot Wars Malta.
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DashXP
Co-founded a small studio building custom MIDI controllers, experimenting with capacitive, pressure and motion sensing for music and robotic control.
Background
Experience
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2026 — now
Marketing Analytics Managerbet365
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2024 — 2026
Senior Marketing Analystbet365
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2018 — 2024
Marketing Analystbet365
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2014 — 2018
EngineeringProduct development at Methode Electronics, then mechanical engineering and maker-space work
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2009 — 2014
Student EngineerMethode Electronics
Education
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2022 — now
MSc Artificial IntelligenceUniversity of Malta · visiting student
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2014 — 2015
Master’s, Knowledge-Based EntrepreneurshipUniversity of Malta
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2010 — 2014
B.Eng (Hons) Industrial EngineeringUniversity of Malta
Toolkit
Python, SQL, pandas, scikit-learn, PyTorch, TensorFlow, Google Cloud, Kubernetes.
Also
Certified in Google Kubernetes Engine (Google Cloud), Reinforcement Learning (University of Alberta) and Google Analytics.
Published on tactile sensing for a minimal anthropomorphic robot hand (2014).
Contact
The full story is better in conversation.
Project detail, references and a complete CV are available on request.
linkedin.com/in/joseph-trapani · actingintelligent.com